Jimmy Lea has the title Product Evangelist at KUKUI Corporation, an ASA Sponsored Benefit Provide and technology partner with many ASA members. We caught up with Jimmy to find out how KUKUI is helping ASA members through the current pandemic, and to get a corporate perspective on how it will change our industry forever. Hear all about it as Jimmy talks about how KUKUI is helping shop owners reach higher levels of success and shares his perspective on such topics as:.

• KUKUI’s pivot to virtual conferences and the surprising reach they have.
• How the value proposition has increased for virtual training.
• How hybrid live and virtual conferences will be the norm going forward.
• Why spreading knowledge is elevating the entire industry.
• How information technology will drive the automotive service industry now and in the future.
• Why text marketing is the preferred method of communication and how to use it properly. Will texting replace email?
• Customers want to know their vehicle—give them what they want!
• What technology tools shop owners are using and the importance of videos in building customer relationships.
• Using video to attract and recruit technical talent in your shop.
• How some shops are growing and adding locations in the crisis.
• New leadership and a new vision for the future at KUKUI.

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