Description

Presenter: Karan Kanwar, Founder & CEO, Central

Every shop owner knows missed calls cost money, but few know what their phone is actually worth, or how to measure it. In The Front Desk Math, Karan Kanwar breaks down the real economics of the front desk: why phone callers tend to authorize higher-value work than online bookers, how quickly a lead goes cold, and the simple audit any owner can run on their own call logs to find revenue walking out the door.